Recently, I’ve been thinking a lot about the amount of repetition necessary for critical messages to sink in. (Think Mission, Vision and Values). And then a message from Microsoft’s Chief Storyteller showed up in my inbox with this astounding fact:...
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“Strategists must become comfortable with multiple metaphors and moving between different rhetorical and cognitive contexts. They must learn to control metaphors and harness the power of language and imagery, while avoiding being held captive by the same.” – Dr. Jacqueline...
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“Yeah, I just stare at my desk, but it looks like I’m working. I do that for probably another hour after lunch, too. I’d say in a given week I probably only do about fifteen minutes of real, actual, work.”...
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