Friday, January 3, 2020
A few weeks before the end of 2019 I found myself in line at a ski shop where a customer was getting their boots sized… and also overestimating their ability. It was a classic case of Optimism Bias and I...
Read More
A few weeks before the end of 2019 I found myself in line at a ski shop where a customer was getting their boots sized… and also overestimating their ability. It was a classic case of Optimism Bias and I...
Read More
Surprisingly, the subject of my final article for this decade (hasta la vista 2010s!) presented itself in a ski shop where I recently found myself waiting in line for the boot fitter. All the customers were primed for the pending...
Read More