“The telephone is the greatest nuisance among conveniences, the greatest convenience among nuisances.” – Robert Staughton Lynd – Remember the “good old days” of 2017 when only 3.7% of calls to your mobile phone were spam? Well, those days are...
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“Today’s customer journey is an iterative, complex, pinball of touchpoints.” – David Louis Edelman – In B2B sales, the funnel is most often used to visualize someone’s journey through the various stages of your sales process. But what if the...
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“For last year’s words belong to last year’s language And next year’s words await another voice.” – T.S. Eliot, Four Quartets – Language is humanity’s ultimate killer app and Merriam-Webster’s recent addition of 840 words to its dictionary came with...
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