Thursday, July 25, 2024

“Army marketing should embrace the unique attributes that make serving in an all-volunteer force exclusive and transformative.”
– Lt. Col. Christopher Parker –

In an era where talent acquisition is increasingly challenging, the U.S. Army’s recruiting struggles offer insights for private sector leaders with valuable lessons on brand positioning, organizational culture, and employee value propositions. To learn more, Click here for the article Mirror Imaging: Army Marketing Has a Problem.

Stay safe. Stay healthy. Be strong. Lead well.

Chad