Thursday, June 19, 2025

“No skin. No scale. No story.”
– Lionel Benizri –

True leadership demands real stakes, not just strategic oversight. Former Israeli commando turned CEO Lionel Benizri shares seven battlefield lessons that transformed his approach to business, from accepting uncontrollable chaos to focusing on the 20% that drives 80% of impact. The most powerful insight: leaders who risk nothing achieve nothing – commitment without consequences is just consultation. Check out A Commando Turned CEO On Leadership: ‘No Skin, No Scale.’

Stay safe. Stay healthy. Be strong. Lead well.

Chad